"An image… is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service."  -Emil Ruder

 

" A designer is an emerging synthesis of artist, inventor, mechanic, objective economist and evolutionary strategist. "          -Richard Buckminster Fuller

 

"Good design encourages a viewer to want to learn more. "  -Alexander Isley